Landing – New trends on tourism comunication



Journalist and hotel critic, Specialist in luxury hotels and travel

Vicky Vilches

Madrid, 1965. Graduated in Information Sciences by Complutense University, obtained the degree of professor in Journalism after completing the Program of European Studies of the Instituto Universitario Ortega y Gasset. His higher education also includes the Diploma of High International Studies (Escuela Diplomática de Madrid. Ministry of Foreign Affairs) and the Master in International Relations and Strategic Studies (ULB. Belgium). As a journalist, her speciality is related to travel, hotels and international tourism. She is responsible for the hotel critic of the supplement Fuera de Serie, from where she publishes under the pseudonym of Vicky Vilches. With this name, she writes for different national and international media (El Mundo, Telva, Conde Nast Traveler, Travesías, Destinations of the World, Elle, among others) reports, chronicles and interviews about travels and hotels mainly. As a specialist in this field, she visits an average of 100 hotels throughout the year, mainly in Europe, Asia and America. She also is invited to the main congresses and international fairs of the sector (ILTM, Pure, Traveler Made, WTM, Skift ..). As a teacher, she has a number of classes in Tourism at the Universidad Antonio de Nebrija (Madrid), where she is part of as an associate professor. Also teaches in different masters in tourism and communication fields in Ostelea, Universidad Europea and ESIC.